Puriphy
Client:Puriphy
Role:Concept & Ideation
Puriphy
Puriphy empowers every consumer to join forces in making a positive impact. Through easy carbon offset contributions at checkout, businesses and individuals unite to reduce emissions, track progress, and build a transparent, eco-friendly community. Together, we’re shaping a sustainable future and making the world a better place with every purchase.

01. The Challenge

Many businesses and individuals seek authentic ways to contribute to environmental sustainability, yet struggle with accessible, transparent methods to offset carbon emissions and visibly track their impact.

02. Strategy & Approach

Puriphy employs an integrated, gamified platform that partners with e-commerce sites, allowing users to donate at checkout. This seamless setup boosts engagement while empowering businesses to enhance brand loyalty by demonstrating their sustainability efforts.

03. Final Experience

The result is a dynamic, interactive experience where contributors easily track their positive environmental impact, creating a meaningful connection between businesses and eco-conscious consumers.